BBA(Marketing and Retail)
Marketing and Retail will provide management education and basic understanding in various concepts of retail management. It is an appropriate course for the candidates who wish to make their career in retail industry. A retail manager must be dynamic and able to serve customers. The candidates who have successfully completed the course will be titled as “Retail Managers”. The duty of retail manager is to run the store successfully, meet the customer demands, increase the sale and monitor the financial performance of the store. BBA in Retail Management is the 3 years long full-time academic programme leading to the undergraduate degree. The three years of the course is further divided into 6 semesters in which the first two semesters are common to all the BBA programs and the rest four concentrate and focus on the specialized subjects and topics related to the fields of Marketing and Retail.
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Placements
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Eligibility
Pass in 10+2 in any stream with minimum 50% (45% for “SC/ST/ Non Creamy Layer OBC/SBC/Girls) marks in aggregate from CBSE / equivalent board
Fees
| BBA Courses | Semester Fee |
| Marketing and Retail | Rs. 37500 |
Administrative Fee – Rs 10,000 & Caution Money (refundable) – Rs 5,000
| If application of withdrawal Received | Deduction to be made |
| Before 15 Days of Commencement of Classes | 5000/- |
| Within 15 days of Commencement of Classes | 10% of annual fees (tuition + development + Admin) |
| More than 15 days but less than 30 days of Commencement of Classes |
20% of annual fees (tuition + development + Admin) |
| After 30 days of the date of commencement of classes | No Refund |
| Please Note: | |
| 1. Minimum deduction of 5000/- will be done against cancellation | |
| 2. Any admission after 30 days of commencement of class will not be eligible for any refund of any sort | |
*As per session 2020-21, subject to change for session 2021-22
Scholarship
| Scholarships on tuition fee | |||
| 12th % (Best of 5) | Category 1 | Category 2 | Category 3 |
| >=85% | 80% | 55% | 30% |
| Between 75% to 84.99 % | 60% | 40% | 20% |
| Between 65% to 74.99 % | 40% | 25% | 10% |
| Between 55% to 64.99 % | 20% | 10% | 0% |
Poornima University Presidents' Scholarship (on Tution Fee only)
| SCHOLARSHIP FOR CHILDREN OF MARTYRS & GALLANTRY AWARD WINNERS | |
| All UG/PG Courses | 100% |
| For Children of Defence Personnel (in Service) | |
| All UG/PG Courses | 50% |
| SCHOLARSHIP FOR SIBLING OF STUDENT/ ALUMNI OF POORNIMA & JIET GROUP | |
| All UG/PG Courses | 25% |
| Poornima Gramin Shiksha Yojna (For 5 Adopted Villages of PU)- maximum 5 students from each village | |
| All UG/PG Courses | 100% fee waiver on Development and Tution Fee |
| SCHOLARSHIP FOR CHILDREN OF FACULTY & STAFF OF POORNIMA & JIET GROUP | |
| All UG/PG Courses | 50% |
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